Hi, I’m Hallie!
I'm a designer who believes that impactful design starts with clarity, purpose, and a sharp eye for detail. I love turning ideas into visuals that feel clean, intentional, and on-brand.
IMPACTFUL DESIGN IN A FAST-PACED INDUSTRY
I’m a Graphic Design Team Lead at Strong Automotive in Birmingham, AL, where I help manage creative work for dealerships across the country. Since joining in 2021, I’ve designed everything from email campaigns and landing pages to billboards, POP displays, direct mail, and social media graphics. I was promoted to Senior Designer in 2023 and stepped into the Team Lead role in 2024. The automotive world is always evolving, and I enjoy the challenge of adapting quickly while keeping my work consistent and effective.
CREATIVE SOLUTIONS FOR DIVERSE CLIENTS
I also take on freelance projects for individuals and businesses, aiming to connect effectively with their target audiences. I work with companies like Black Creek Integrated Systems and Market Refined Media to deliver a variety of projects, including new branding, trade show booths, websites, brochures, and other marketing materials. My goal is to create strategic, clear designs that not only look great but also speak directly to the right people, making a real impact.
I also take on freelance projects for individuals and businesses, aiming to connect effectively with their target audiences. I work with companies like Black Creek Integrated Systems and Market Refined Media to deliver a variety of projects, including new branding, trade show booths, websites, brochures, and other marketing materials. My goal is to create strategic, clear designs that not only look great but also speak directly to the right people, making a real impact.