HONDA NORTH'S SALES FLOOR MATERIALS
To support the launch of Honda North's new app, I created a full set of in-store promotional materials: table tents for desks, framed posters for interior walls, and a retractable banner. The opening line, "You Appsolutely need to download the new Honda North App," playfully encouraged customers to check out the app. Each design highlights key features, while the larger formats offer additional details to help customers understand the app’s full value.
SERVICE SIGNS FOR HONDA NORTH
To extend the campaign beyond the showroom, Honda North also requested an outdoor sign for the service lanes. The front featured clear directional messaging,“Pull up and stop here,” while the reverse displayed an appreciative note: “Thank you for visiting us today.” Bold arrows paired with the brand’s orange accent helped the directions stand out, and the friendly farewell reinforced a positive customer experience as visitors exited the service area.
