Supporting the Season

Baseball season always brings a sense of community with it, and for Honda North, that means showing support for local schools in a simple but meaningful way.

Each year, the dealership places ads in high school baseball programs to cheer on local teams. Rather than focusing on vehicles or sales promotions, I designed these ads to support the schools’ teams.

To make them stand out, I leaned into strong contrast. A dark background creates a bold foundation, while Honda blue, chrome, and white elements grab attention. “Proudly Supporting” is featured in a handwritten-style font for a more personal touch, while the school name gets the spotlight with a chrome metallic treatment that adds a little extra shine. ✨

I also incorporated 3D elements like a baseball field, glove, and bat to bring depth and energy to the design. Each ad follows the same overall structure, with three customized versions created for different schools near the dealership.

Contact information and a vehicle image are still included, but they’re intentionally more subtle. The goal was to keep the focus on celebrating local teams and showing Honda North’s support for the community. ⚾